Research
How Gamification Can Revolutionize Product Storytelling

In the digital age, where attention spans are shrinking and the fierce competition for eyeballs, storytelling emerges as a powerful tool in product design. It’s a well-documented fact that incorporating stories into your product can...

Guides
Personalize Every User Experience to Reduce Churn

According to a study by Mckinsey, 71% of users expect companies to give them interactions that are personalized to them and 76% get annoyed with a company when the product does not feel personalized. Providing...

Uncategorized
The Role of Clear Objectives in Product Engagement

Many products fall short in effectively communicating what users should aim to achieve, leaving it up to the user to self navigate and to try and define their own objectives. In a product with a...

Guides Uncategorized
Enhancing Loyalty Program Engagement in Crypto and Sports Communities

As communities form and grow independently, companies now face a new challenge – motivating these individuals to like the community and actively participate in campaigns and events. Loyalty program can solve that but to build...

Guides Uncategorized
Gamify User Referrals to Increase Conversion

Cash cannot be the Only Motivator Cash is a great reward for users to refer their friends – but it is not enough of motivator to get users to actually do it. Surprisingly, users tend...

Guides
Gamification Guide – Improve Retention & Increase Revenue

Why Gamification Works Gamification is taking inspiration from video games on how to design a product with human motivations as the core driver of each feature. Gamification is not just throwing aspects of video games...

Guides
Stop Losing Customers with Boring Onboarding

The Importance of Onboarding One of the most difficult challenges of any consumer app is educating users on the features within your application. The challenge is usually two-fold: 1. Getting users motivated enough to spend...

Case Study
Gamify Your Team: How to Build a Culture of Engagement and Loyalty

In today’s fast-paced work environment, especially in remote settings, fostering a culture of engagement and loyalty is more crucial than ever. This article delves into the innovative approach of using gamification to enhance team communication...

Case Study
Case Study: Kutt

Project Summary Kutt is a Peer-to-Peer (P2P) sports and social gaming platform that allows friends and strangers to use their knowledge of sports, politics, and pop culture to compete against each other in a variety...