The Importance of Onboarding One of the most difficult challenges of any consumer app is educating users on the features within your application. The challenge is usually two-fold: 1. Getting users motivated enough to spend the time to learn the features2. The actual process of teaching users your features in a concise way This process […]
In the digital age, where attention spans are shrinking and the fierce competition for eyeballs, storytelling emerges as a powerful tool in product design. It’s a well-documented fact that incorporating stories into your product can increase retention by a staggering 22 times. Moreover, storytelling isn’t just a catchy buzzword; it’s a proven strategy that can boost […]
The Importance of Onboarding Educating users about the features of your application poses a significant challenge for consumer apps, typically characterized by two primary hurdles: While this process may seem tedious, it is undeniably crucial within the consumer app realm. According to a study conducted by Userpilot, 63% of customers consider onboarding as a pivotal […]
Provide a Reason to Stay on Your Product Many products fall short in effectively communicating what users should aim to achieve, leaving it up to the user to self navigate and to try and define their own objectives. In a product with a lot of optionality, this can be especially paralyzing for a user, leading […]
