The Role of Clear Objectives in Product Engagement
Many products fall short in effectively communicating what users should aim to achieve, leaving it up to the user to self navigate and to try and define their own objectives. In a product with a...
Enhancing Loyalty Program Engagement in Crypto and Sports Communities
As communities form and grow independently, companies now face a new challenge – motivating these individuals to like the community and actively participate in campaigns and events. Loyalty program can solve that but to build...
Gamify User Referrals to Increase Conversion
Cash cannot be the Only Motivator Cash is a great reward for users to refer their friends – but it is not enough of motivator to get users to actually do it. Surprisingly, users tend...